Link to our guide
Copy-paste snippets, correct anchor text, no permission needed.
Ready-made HTML
Hotels, blogs and tourism boards may link to Visit Athens using the HTML snippets below. Each uses UTM tags so we can see which referrals help travellers — swap the campaign parameter if you track differently. All URLs point to verified guide pages with source-cited fares (August 2026).
<a href="https://visitathens.city/?utm_source=outreach&utm_medium=email&utm_campaign=hotels&utm_content=branded">Visit Athens</a><a href="https://visitathens.city/?utm_source=outreach&utm_medium=email&utm_campaign=hotels&utm_content=descriptive">independent Athens travel guide</a><a href="https://visitathens.city/?utm_source=outreach&utm_medium=email&utm_campaign=hotels&utm_content=exact">Athens guide</a>Suggested anchor text
Mix anchor types: roughly 40% branded (“Visit Athens”), 40% descriptive (“Getting Around in Athens”), 20% exact-match (“athens airport transfer”). Deep links perform better than the homepage alone — use Getting Around for OASA metro and buses (€1.20 single fare, OASA checked Aug 2026), Airport Transfer for ATH arrivals (metro €9 or X95 €5.50), and Acropolis for ticket pages. Full snippet set: run python3 tools/gen_outreach_kit.py and read outreach/links.json.